Bloody Northies!!!

That’s what I heard most of the time in the span of 3 years that I stayed in Bangalore. A small-town guy by birth, I moved to Bangalore to pursue higher education. Well, I guess that’s what 90% of all small town aspirants do. So, is that a mistake? It turned out to be one. Since our (Northies) first day we were told that, this city is not our home and it can never be. We are not allowed to ‘disrespect’ any ‘Localite’, or date a local chick.

All that was taken into consideration, but there was one important thing we didn’t know. “We aren’t supposed to perform well”! In case you did, your teachers will make sure it doesn’t show in your results. Of course we all passed.

Coming back to the “Disrespecting a Localite” part. One of my Northie counterpart pushed a Khatta (that’s how we addressed them) while playing ‘pitto’. Inculcated with ethics my friend helped him get up. But, what does he get in return? A couple of abuses and a slight mishandling of the collar. Now, we small town guys can tolerate every bloody insult, but, someone holding our ‘Girebaan’ is something we can’t stand.

The result: A fight for dignity and self respect. Bruised faces, uprooted shrubs, torn T-shirts, a fractured thumb and a couple of half-murder cases followed. One of my friend got 17 fractures in his thumb and till today (incident happened 4 years back) struggles to bend his thumb.

We thought we won the fight, but we failed to realise the fight wasn’t over. 2 hours before his first semester exam my friend (with a fractured thumb) was denied a writer. All of us were denied a place in the hostel. Most importantly since then whenever anything went wrong we were called for interrogation, doesn’t matter if you weren’t in town. “Saaley humey talcum powder samajh ke rakhe the, jab khujli hui bula liya” (Courtesy – Sanjay Gupta’s Kaante).

I don’t really hate the city because it gave me fantastic friends and taught me many lessons. They have their reason for their actions. They are jealous of the fact that we achieve as much as they do in their hometown. They feel that because of us, many of their people are unemployed. Most importantly the population density has increased. May be they have a point, but don’t they do the same. I refuse to believe that none of them move out of their cities for a better future. How can we point at the western nations for being racially biased when the same shit happens in our country?

Hope you’ve read Wren & Martin

During my school days when I was studying Wren & Martin, I did it to pass my English exams. Only if I knew it’s gonna shape my career, I would have taken it more seriously.

As a copywriter you are supposed to be good in English (most importantly grammatically correct). All your feelings should be expressed in writing. And I guess the ideal place to showcase your feelings is a blog. I’ve always enjoyed reading blogs, never really thought of actually writing one. Until, my fellow copywriter Utsav told me “writer hai aur blog nai hai to kya hai”. So thanks dear Utsi your words have been an eye opener.

For a person who has never thought of advertising as a career and one who has studied film-making, it was tough to understand the nuances of advertising. Frankly speaking when I entered this industry I hardly knew how to write. But thanks to Anshumani, Sambit bhai (he hates being called Sambit da) and Kunal who taught me the art of writing (trust me it was their toughest brief).

So here it is - my first blog. None of the stories in my blog will be co-incidental and a resemblance to any character living or dead is purely intentional.